
Privacy Policy
Our Privacy Policy was last updated on 30.11.2025
Please read these carefully before using our service.
1. Introduction
This Privacy Policy explains how Chelina Höning, located at Im Neuenheimer Feld 582, 69120 Heidelberg, Deutschland, , (“we”, “us”, “our”) collects, uses, stores, and protects your personal data when you visit our System.io pages, sign up for digital resources, or purchase digital products.
We comply with the General Data Protection Regulation (GDPR), the German Federal Data Protection Act (BDSG), and the Telecommunications-Telemedia Data Protection Act (TTDSG).
By using our services or submitting your data, you agree to the practices described in this Privacy Policy.
2. Data Controller
Chelina Höning, Höning/ Female Entrepreneurs
Email: info@femaleentrepreneurs.de
Address: Im Neuenheimer Feld 582, 69120 Heidelberg, Deutschland
VAT-ID: DE331283463
3. Personal Data We Collect
We collect and process the following types of data:
3.1 Data Provided by You
When you sign up for a free resource, masterclass, newsletter, or purchase a digital product:
First name
Email address
Payment information (processed securely by Stripe / PayPal)
Any additional information you voluntarily submit
3.2 Automatically Collected Data
System.io may collect:
IP address
Device information
Browser type
Page interactions
Funnel usage behavior
Referrer URL
3.3 Cookies & Tracking Technologies
We use cookies and similar technologies for:
Analytics
Funnel tracking
Sales page optimization
Marketing and retargeting
You can disable cookies in your browser settings.
4. Purpose of Processing
We process your personal data only for lawful purposes, including:
4.1 To deliver digital resources
Such as:
Free masterclasses
Checklists / PDFs
Digital downloads
Automated email trainings
4.2 To send educational & promotional emails
By checking the consent box (required via GDPR-compliant opt-in), you agree that we may:
Send digital content you requested
Send follow-up emails related to your requested resource
Send promotional emails for digital products, offers, or services
Offer exclusive content, updates, and special promotions
You can unsubscribe anytime via the unsubscribe link.
4.3 To process purchases & payments
Payment data is processed only by:
Stripe
PayPal
We do not store your full payment details.
4.4 To improve our services
We analyze funnel and page behavior to:
Improve conversions
Optimize user experience
Enhance the quality of our products
5. Legal Bases for Processing (GDPR Art. 6)
We process data based on:
Art. 6(1)(a) Consent: newsletter, magazine, marketing emails, freebie delivery
Art. 6(1)(b) Contract: processing orders, sending purchased products
Art. 6(1)(f) Legitimate Interest: security, analytics, fraud prevention
6. Third-Party Providers
7. Data Retention
We retain your data as long as necessary to:
Deliver your purchased or requested content
Maintain legal and accounting obligations
Keep marketing consent until you withdraw it
You may request deletion at any time.
8. Your Rights (GDPR)
You have the right to:
Access your data
Request correction
Request deletion (“right to be forgotten”)
Withdraw consent
Object to processing
Request data portability
File a complaint with your local data protection authority
To exercise your rights, contact info@femaleentrepreneurs.de
9. Security Measures
We use technical and organizational security measures to protect your data, including:
Encrypted connections (SSL)
Secure payment processors
System.io internal security protocols
10. Email Consent (Checkbox Requirement)
During signup, you must check a box confirming:
“I agree to receive the free digital resource and additional emails including updates, exclusive content, and promotional offers. I can unsubscribe at any time.”
Your free resource cannot be sent without this consent (GDPR).
11. Children’s Privacy
Our services are not intended for individuals under 18 years of age.
12. Changes to This Policy
We may update this Privacy Policy occasionally.
Last updated on: 30.11.2025
13. Contact
For questions or support, contact us at:
info@femaleentrepreneurs.de
Im Neuenheimer Feld 582
69120 Heidelberg, Germany